Has Bira lost its fizz?
The bottled, craft-beer company had a clear winner, until impatience got in the way
Krishna Gopalan - September 05, 2020
Getting ‘high’ with Coolberg
If you are feeling ‘dry’, this start-up’s non-alcoholic pint will serve you a ‘beery’ good time
Hari Menon - April 25, 2020
AB InBev just got ‘weiser’, but it ain’t getting high anytime soon
The beer giant that owns Budweiser has been struggling in India, and is now focusing on premium and super premium categories to grow
Debangana Ghosh - March 21, 2020
Fresh brew
This young beer brand is on its way to disrupt the lager beer market in Delhi
Himanshu Kakkar - May 27, 2019
Prince of hops
A three-year-old homegrown craft beer brand is making waves in Indian pubs
Himanshu Kakkar - August 20, 2018
"Just as people use money to buy products or services, they use social currency to achieve desired positive impressions"
Jonah Berger, professor at the Wharton School, on why social influence matters in marketing
N Mahalakshmi - January 31, 2018
Getting a low with Heineken
United Breweries has systematically ignored the Heineken brand at its own peril
Krishna Gopalan - December 22, 2016
Brewing a storm
Budweiser brings its ‘Brewed the Hard Way’ series to Indian shores
Ashameera Aiyappan - July 21, 2016