March 29, 2019 : Business Articles and Interviews | Outlook Business
Content Farming
OTT players are splurging on 'Originals' to stay ahead

Enterprise / Big IdeaCyber Safe

Be it detecting malware or pirated content, Volon has a solution for every cybersecurity need

Enterprise / FeatureLive and let live

Co-living is catching on in Indian cities but start-ups need deep-pockets to stay in the race

Strategy / FeatureFirst Moving Online

FMCG companies are stepping outside their brick-and-mortar stores and trying a new strategy of retailing online-first

Strategy / FeatureThe year of hype

It is a jackpot year for the advertising industry, with brands and political parties looking to spend Rs.90 billion on three mega events

Markets / FeatureThe Eclipse of A Star

Investors worry about poor corporate governance practices at Sun Pharma and price erosion in the US generics market

The Big Story / Lead StoryThe Rise of The OTTs

The video streaming market is likely to explode to $5 billion by 2023. Sit up and watch