Big Idea

Bottled nostalgia

The matte doypacks from Paper Boat are ensuring that our favourite regional beverages aren’t just things of memory

Photographs by Vishal Koul

Do you remember the matka filled with kaali gaajar and rai (mustard) that would be placed on a three-legged stand in the neighbourhood? It would be left like that for a few days, and we’d all wait eagerly for the drink to be ready,” says Neeraj Kakkar, reminiscing about his childhood. Those who grew up in the northwestern part of the country have already guessed — the potion in question is kaanji, a spicy-tangy drink that made many a child’s springtime. “When was the last time your mother made kaanji?” he asks, and that leaves us thinking.